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Why Would a Marketing Agency Tell You Not to Invest in Your Website?
It’s the start of a new year, and businesses everywhere are rolling out fresh marketing resolutions. Many businesses default to “We need a new website!” as their #1 resolution. But in 2025, is that really the best move? Maybe. Maybe not. At least, not in the way you’re thinking. The Changing Search Landscape AI is transforming the way people search for information. Traditional SERPs (Search Engine Page Results), with lists of links to online sources, are now topped with box

Lisa Buchman
Jan 30, 20253 min read
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